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Industry News



  • Peer-to-Peer Fundraising in the News
  • Charities
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  • Emerging Trends
  • Strategy

Peer-to-Peer Fundraising in the News

  • After 15 Years and $646 Million, Avon Sunsets Walk Series
  • Facebook Steps Up P2P Fundraising Game With 2 Big Changes
  • Peer-to-Peer Takes Center Stage in Nonprofit Trade Press
  • Rallybound Roundup: DIY Is Where It’s At
  • Charity Athletic Events Decline in Revenue for 4th Straight Year
  • Large Event Campaigns Continue to Struggle
  • Top P2P Campaigns Decline for 4th Straight Year
  • Marathon Updates
  • Leadership Spotlight: David Hessekiel, President & Founder of the Peer-to-Peer Professional Forum
  • Finding and Reaching Your Audience in a Digital Age
  • Gap Between P2P Goliaths and Davids Shrinks
  • Smaller Charity Walks See Gains; Big Events See Declines
  • More Charities See Significant Revenue From Peer-to-Peer Fundraising
  • Smaller Charity Walks and Runs Report Gains; Big Events See Declines
  • Top Peer-To-Peer Events Struggling, Down 7.7%
  • For P2P Fundraisers, Strategy Should Outweigh Tactics
  • New Study Explores Importance of Recognition in Fundraising
  • A New Partner for Give Local America
  • A Look Inside The Second ‘Ice Bucket Challenge’
  • How a bike-a-thon raised half a billion dollars for cancer
  • St. Jude Children’s Hospitals Plan Massive Expansion
  • Is Movember’s Mustache Campaign the Victim of Own Success?
  • Central Asia Institute Launches New P2P Campaign
  • Dolphins Cycling Challenge Shows Growing Strength of Local P2P Events
  • Study: Donors Give More When They See Others Giving Big Gifts
  • St. Jude Children’s Research Hospitals Launch New P2P Event
  • Girls accept challenge to help needy on other side of the world
  • Trading Walkathons For Ice Buckets, Charities Try To Hold On To Donors
  • Billy Starr Means Business
  • US report shows increase in new peer-to-peer fundraising initiatives
  • Small Events Prop Up Peer-to-Peer Revenue
  • Legacy Charity Walks and Runs Are Stumbling, New Report Says
  • 6 Trends to Watch in 2015
  • Sidewalk Sleep-Outs Connect Wealthy With Homeless
  • The Ice-Bucket Racket
  • Pan-Mass Challenge announces record-setting gift to Dana-Farber Cancer Institute, bringing the 35 year total to $455 million
  • Donors Are 80% More Likely to Donate if Entire Gift Goes to a Cause
  • Peer-to-peer proves itself in World Vision’s emergency giving to fight Ebola
  • Special Olympics Launches eSports-Focused Gaming Initiative
  • 2014 Nationwide Children’s Hospital Columbus Marathon Raised More than $1 Million
  • Challenged Athletes Foundation Raises $1.18 Million For Challenged Athletes
  • Celebrities Snap Selfies In Bed For Latest Campaign To Help Syrian Children
  • In a Post-Sandy City, NYC Marathon Trims Charity Slots
  • Stanfield’s Goes Streaking
  • Team CIBC raises almost $3 million in the Canadian Breast Cancer Foundation CIBC Run for the Cure
  • Peer-to-Peer Fundraising on the Rise in the UK
  • Dempsey’s ‘challenge’ raises more than $1.1M
  • Be Bold, Be Bald! Boosts Bald Cap Participation
  • Healthy Ones® and Albertsons Host “Pedal for a Great Cause”
  • Livestrong CEO to lead Pelotonia
  • Siemens Exceeds Goal of The Baton Pass Campaign – Donates Over $1MM to Stand Up To Cancer
  • The 28th Annual Nautica Malibu Triathlon Presented By Equinox Raised $1,350,000
  • 500 Cyclists to Attend Eighth Annual Tour DaVita in Oregon
  • Rice Bucket Challenge: Put Rice In Bucket, Do Not Pour Over Head
  • Chart: Ice-Bucket Challenge Is a Boon to the ALS Association
  • Don’t be so quick to throw cold water on the Ice Bucket Challenge
  • 3-Day March Aims to Raise $1-Million for Nonprofit-Power Movement
  • WCBS Interview with Joe Connolly about the Ice Bucket Challenge
  • Charities Seek Their Own Ice Bucket
  • The Remington Great Americans Shoot To Raise $1MM For Special Forces Charitable Trust
  • Why ‘Run, Walk, Bike’ For A Cure Brings In The Big Bucks
  • A Viral Sensation: The “Ice Bucket Challenge”
  • Fighting Apathy, American Heart Association Rebrands
  • Pan-Mass Challenge to release app that will track riders during two-day ride
  • RaceTrac reaches $1 Million Milestone In Giving to The Michael J. Fox Foundation for Parkinson’s Research
  • 20th Parkinson’s Unity Walk Raises More Than $1.6 Million in Donations for Parkinson’s Research
  • Everydayhero™ and Rock ‘n’ Roll Marathon Series Unite to Empower More People to Give Back
  • Running out of room: Charity races skyrocket in popularity; concerns grow about oversaturation
  • Charities Like Facebook for Rallying Support but Not Much for Fundraising
  • Running USA 2014 State of the Sport – Part III: U.S. Race Trends
  • Cyclists Hit the Road for STEM Education
  • Learning Young the Gift of Helping Others
  • Marathon runners raised record $38.4m for charity in 2014
  • Spin-A-Thon for Tour de Cure
  • Teams Honor Those Facing Alzheimer’s & Their Caregivers On The Longest Day
  • Salt Lake Comic Con Calls All Super Heroes, Runners and Fans To Support the Fight Against Childhood Cancer
  • Kentucky Derby Festival Raises Record Funds for Charity
  • Philadelphia To Host American Foundation For Suicide Prevention Annual Overnight Walk
  • Ironman Foundation in Partnership to Provide Critical, Life-Saving Equipment
  • Fisher Brothers Executives Turn Into Extreme-Sport Fundraisers
  • Anonymous Donor Helps Team Fox Direct All Proceeds to Research
  • Online Fundraising Goes Mainstream – Chronicle of Philanthropy Survey
  • Online Tools Can Help Supporters Raise Funds From Their Networks
  • Papa John’s Helps Boost Participation in The ALS Association’s Walk to Defeat ALS
  • Cyclists go extra mile for charities
  • Mustache Dache and The Mo Run announce merger
  • 2014 State of the Sport Report from Running USA: Non-Traditional Running Events
  • 31Heroes Project to Partner with Destination Races
  • New Balance Foundation Offers $300,000 Matching Challenge to Benefit Camp Sunshine
  • ‘Go Dad Run’ to support and raise awareness for Prostate Cancer UK
  • 70 Rabbis ‘Shave For The Brave’ And Raise Over $500,000 For Childhood Cancer Research
  • Huge Filipino charity walk breaks Guinness records
  • Arthritis Foundation Announces New Walk Name and Logo
  • From Veganuary to Decembeard: How Each Month Became a Charity Endeavour
  • Cleveland Clinic Holding Major Cycling Event in July 2014
  • The Boot Campaign & Rock ‘n’ Roll Marathon Series Announce Partnership
  • New Nationwide MDA Endurance Program Off and Running
  • Charities Enjoy Success At Marine Corps Marathon
  • Dempsey’s challenge: Making time to stay fit
  • February Conference Targets Charity Ride, Endurance Event Organizers
  • Pledge requirements soar as runners vie for Boston Marathon bibs
  • 2014 Life Time Tri Series and Participants Expand Support for St. Jude Children’s Research Hospital
  • The Women’s Running Series Announced Official Charity Partner of the 2014 Series
  • Alpes d’Huzes Raises Over $32 Million Euros in 2012 (translated from Dutch press release)
  • Fitness Startup Raises $500,000 For Charities
  • Chicago Nearly Overrun by Charity Races, Walks
  • Former Turkey Trot sponsor who never turned over money found in Hawaii
  • CIGNA Falmouth Road Race exceeds $1.3 million raised for charities
  • Arthritis Foundation Selects Merkle
  • Gold’s Gym Recruits Teams for Tour de Cure
  • Free to Breathe, a National Lung Cancer Partnership
  • Climb to Fight Breast Cancer
  • Chalk Walk
  • Cause To Run
  • Breast Cancer 3-Day National Philanthropic Trust
  • Braking the Cycle
  • Bike 4 the Brain
  • American Liver Foundation Run for Research® Marathon Team
  • American Foundation For Suicide Prevention – Out of The Darkness Walk
  • American Diabetes Association Walk for Diabetes
  • American Diabetes Association – Tour de Cure
  • AIDS Walk Los Angeles – October 15, 2006
  • 2007 Out of the Darkness Community Walks – Suicide Awarness/Prevention
  • Funds Raised by Runners & Walkers Grew 9% in 2006

Charities

  • Peer-to-peer proves itself in World Vision’s emergency giving to fight Ebola
  • Stanfield’s Goes Streaking
  • Timex Asks Runners: Who Needs A Cell Phone?
  • Give Kids The World Set to Host Gingerbread Run 5k
  • Siemens Exceeds Goal of The Baton Pass Campaign – Donates Over $1MM to Stand Up To Cancer
  • The 28th Annual Nautica Malibu Triathlon Presented By Equinox Raised $1,350,000
  • 500 Cyclists to Attend Eighth Annual Tour DaVita in Oregon
  • The Remington Great Americans Shoot To Raise $1MM For Special Forces Charitable Trust
  • Pan-Mass Challenge sets record with $40 million in contributions
  • Fighting Apathy, American Heart Association Rebrands
  • Cyclists Hit the Road for STEM Education
  • The Project Athena Foundation is an Official Charity Partner with the San Francisco Marathon 2014!
  • Teams Honor Those Facing Alzheimer’s & Their Caregivers On The Longest Day
  • Salt Lake Comic Con Calls All Super Heroes, Runners and Fans To Support the Fight Against Childhood Cancer
  • Kentucky Derby Festival Raises Record Funds for Charity
  • Philadelphia To Host American Foundation For Suicide Prevention Annual Overnight Walk
  • Ironman Foundation in Partnership to Provide Critical, Life-Saving Equipment
  • Anonymous Donor Helps Team Fox Direct All Proceeds to Research
  • Online Fundraising Goes Mainstream – Chronicle of Philanthropy Survey
  • Mass Audubon: Annual 24 Hour Bird-a-Thon
  • Papa John’s Helps Boost Participation in The ALS Association’s Walk to Defeat ALS
  • Astellas Pharma Named National Presenting Sponsor for National Kidney Foundation Walk
  • New Balance Foundation Offers $300,000 Matching Challenge to Benefit Camp Sunshine
  • Cycle for Survival 2014 Raises $20 Million for Rare Cancer Research
  • Most Charities Fail at Online Fundraising Basics, Says Study
  • Arthritis Foundation Announces New Walk Name and Logo
  • From Veganuary to Decembeard: How Each Month Became a Charity Endeavour
  • The Boot Campaign & Rock ‘n’ Roll Marathon Series Announce Partnership
  • New Nationwide MDA Endurance Program Off and Running
  • The Women’s Running Series Announced Official Charity Partner of the 2014 Series
  • Chicago Nearly Overrun by Charity Races, Walks
  • Rock N Roll Marathon Charity Program
  • Walk With Us – To Cure Lupus
  • Walk To Cure Diabetes
  • Walk for Polycystic Kidney Disease Raises $2.4 Million
  • Volvo City of Angels Fun Ride – April 29, 2007, L.A.
  • Undy 5000: Colon Cancer Alliance
  • Tri for the Cure
  • Tree Fund – Tour des Trees
  • The Vision 5K
  • The San Diego Triathalon Challenge Benefiting the Challenged Athletes Foundation
  • The Pfizer People’s Coast Classic
  • The National Children’s Cancer Society – Walk for the Children
  • The Million Dollar Ride
  • The Jimmy Fund – To Beat Cancer
  • The Children’s Tumor Foundation – The Mighty NF Marathon Team
  • The American Society for Bariatric Surgery Foundation – Walk from Obesity
  • Support A Walk
  • School Walk for Diabetes
  • Ride Without Limits – Benefiting United Cerebral Palsy
  • Ride for Awareness
  • Relay For Life – The Cancer Council of Australia
  • Provincetown Swim for Life
  • Pittsburgh Rides for Charity
  • Pan-Massachusetts Challenge
  • Pancreatic Cancer Research – A List of Local Events To Take Action
  • National Walk For Epilepsy
  • National Multiple Sclerosis Society – Special Events National MS Society Fundraising
  • National Multiple Sclerosis Society – Special Events
  • National Multiple Sclerosis Society
  • NAMI Walks
  • Miles For Meso
  • March of Dimes
  • Law Enforcement Torch Run – Special Olympics
  • Hydrocephalus Association Walk Events
  • Henry Vilas Zoological 4th Annual Zoo Run
  • Helping Children with Cancer
  • Great Run – UK
  • Gold’s Gym Recruits Teams for Tour de Cure
  • God’s Love We Deliver (GLWD) 13th Annual Race to Deliver in Central Park
  • Fred’s Team: Running Marathons to Fight Cancer
  • Easter Seals Canada Drop Zone
  • Down Syndrome Buddy Walk
  • Church World Service CROP Hunger Walks
  • 2007 Out of the Darkness Community Walks – Suicide Awarness/Prevention
  • National Multiple Sclerosis Society – Special Events National MS Society Champions Against MS
  • Zumba-Thon Helps Raise Money for Animals

DIY Fundraising

  • How the Fearless Challenge Is Driving New Donors to the Canadian Cancer Society
  • Inspiring Ice Bucket Challenge Fundraiser Anthony Carbajal Wins Cash, Sweat & Tears Award
  • What Peer-to-Peer Fundraisers Should Start Doing in 2015
  • Crowdfunding sites tap into birthday fundraising campaigns
  • Cyclists Hit the Road for STEM Education
  • Learning Young the Gift of Helping Others
  • Online Tools Can Help Supporters Raise Funds From Their Networks
  • 70 Rabbis ‘Shave For The Brave’ And Raise Over $500,000 For Childhood Cancer Research
  • Dempsey’s challenge: Making time to stay fit

Emerging Trends

  • Are Virtual Events the Next Big P2P Trend?
  • P2P Participants Who Use Email Raise More
  • 6 Trends to Watch in 2015
  • How to Infuse ‘Matterness’ Into Peer-to-Peer Fundraising
  • Timex Asks Runners: Who Needs A Cell Phone?
  • Infographic: Making a second ask really pays off.
  • Infographic: Seniors are big givers to Millennial events
  • The Remington Great Americans Shoot To Raise $1MM For Special Forces Charitable Trust
  • A Viral Sensation: The “Ice Bucket Challenge”
  • Peer-to-Peer Fundraising Strategy: Using Birthdays to Raise Money
  • Charities Like Facebook for Rallying Support but Not Much for Fundraising
  • The Weinstein Company Announces ‘The Giver Movie Premiere For Good’
  • Cyclists Hit the Road for STEM Education
  • Learning Young the Gift of Helping Others
  • The Project Athena Foundation is an Official Charity Partner with the San Francisco Marathon 2014!
  • Philadelphia To Host American Foundation For Suicide Prevention Annual Overnight Walk
  • Online Fundraising Goes Mainstream – Chronicle of Philanthropy Survey
  • 2014 State of the Sport Report from Running USA: Non-Traditional Running Events
  • Selfies For Social Good, 8 Examples
  • Cycle for Survival 2014 Raises $20 Million for Rare Cancer Research
  • Arthritis Foundation Announces New Walk Name and Logo
  • From Veganuary to Decembeard: How Each Month Became a Charity Endeavour
  • February Conference Targets Charity Ride, Endurance Event Organizers
  • Pledge requirements soar as runners vie for Boston Marathon bibs
  • Chicago Nearly Overrun by Charity Races, Walks
  • Ten Tips for Securing More Sponsorship by Maureen Carlson, EVP, Good Scout Group
  • Undy 5000: Colon Cancer Alliance
  • The Underwear Affair
  • Funds Raised by Runners & Walkers Grew 9% in 2006
  • Zumba-Thon Helps Raise Money for Animals

Strategy

  • 6 Trends to Watch in 2015
  • What Peer-to-Peer Fundraisers Should Start Doing in 2015
  • How to Infuse ‘Matterness’ Into Peer-to-Peer Fundraising
  • Stanfield’s Goes Streaking
  • Give Kids The World Set to Host Gingerbread Run 5k
  • Infographic: Seniors are big givers to Millennial events
  • Charities Like Facebook for Rallying Support but Not Much for Fundraising
  • The Weinstein Company Announces ‘The Giver Movie Premiere For Good’
  • Cyclists Hit the Road for STEM Education
  • Ironman Foundation in Partnership to Provide Critical, Life-Saving Equipment
  • Anonymous Donor Helps Team Fox Direct All Proceeds to Research
  • Astellas Pharma Named National Presenting Sponsor for National Kidney Foundation Walk
  • Most Charities Fail at Online Fundraising Basics, Says Study
  • From Veganuary to Decembeard: How Each Month Became a Charity Endeavour
  • Ten Rules of Events Fundraising
  • February Conference Targets Charity Ride, Endurance Event Organizers
  • Reese Witherspoon Recognizes Breast Cancer Awareness Month in New York
  • Ten Tips for Securing More Sponsorship by Maureen Carlson, EVP, Good Scout Group
  • Saucony app taking run at weighty issue
  • Arthritis Foundation Selects Merkle
  • Rock N Roll Marathon Charity Program
  • Veteran Fund-Raising Team Raises the Bar for Performance
  • PMC Kids Rides
  • ING sponsored New York City Marathon
  • Free to Breathe, a National Lung Cancer Partnership
  • CancerCare Event Listings
  • AIDS Walk Finder

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