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P2P Walks Aren’t Dead Yet: Here’s Why

To borrow from Mark Twain, “Reports of the death of the fundraising walk are greatly exaggerated.”

Make-A-Wish P2P Program Builds Strong Ties With Affiliates

When Make-A-Wish Canada set out to launch a new national-scale peer-to-peer fundraising program, it wanted to create an experience that its supporters would always remember. With Rope for Hope, it struck gold.

Convert ‘Zero-Dollar’ Participants Into Active Fundraisers

By reducing the number of “zero-dollar” fundraisers who participate in your event, you’ll increase the amount of money you raise at your events and reduce the cost of staging your program.

Are Virtual Events the Next Big P2P Trend?

The growing popularity of FitBits and other wearable fitness tracking devices is making it easier than ever for nonprofits to organize P2P campaigns in which supporters can participate virtually on their own time — wherever they are.

The 3 Must-Have Stories for Your P2P Marketing Program

Get access to a free worksheet that will help you tell better stories with your P2P marketing materials.

Peer-to-Peer Takes Center Stage in Nonprofit Trade Press

Peer-to-Peer fundraising has taken center stage in the nonprofit trade press this month, as a number of prominent news outlets have offered coverage of the latest Peer-to-Peer Fundraising Thirty survey.

While Battling Cancer, Teri Griege Makes Huge Strides in Finding a Cure

Cash, Sweat & Tears honoree Teri Griege is using her personal story for good, raising nearly $750,000 to combat cancer.

Light The Night’s Extraordinary Growth Bucks P2P Trend

Light The Night — The Leukemia & Lymphoma Society (LLS) campaign that raised more than $68.5 million at 150 nighttime walks in 2016 — is the Peer-to-Peer Professional Forum’s Program of the Year.

Fundraising Revenues Down for Largest P2P Campaigns, New Survey Finds

Revenues for the nation’s largest peer-to-peer fundraising campaigns dropped by 2.8 percent in 2016, marking the fourth straight year these bellwether programs faced declines, according to the Peer-to-Peer Fundraising Thirty survey.

New to P2P? Here’s a Great Way to Learn

More than 500 nonprofit professionals will gather in Atlanta March 1-2 for the Peer-to-Peer Professional Forum’s annual conference. If you’re new to the field — or are exploring a career in P2P — we’re offering volunteer opportunities that will give you behind-the-scenes access to this once-a-year event. Volunteers are needed to help with materials assembly and prep […]