One Charity’s Blueprint for Successful DIY Fundraising

Mike Kirkpatrick, director of marketing at the Canadian Cancer Society’s Ontario Division, discusses the success of its Cancer Fighters platform.

Webinar: Knock Your DIY Acquisition out of the Park

Wednesday, May 25 at 1:30 pm ET So you built a DIY program – now they will come? Wrong. You need to actively acquire supporters! Whether you are just starting out or want to put some oomph into current efforts, this webinar is for you! In less time than it takes to buy crackerjacks at an […]

Marathon Updates

Organizers of the Bank of America Chicago Marathon say the 2015 event raised a record $18.7 million for charities.

4 New Ideas for Your Next P2P Campaign

We recently discovered four P2P campaigns that might spark some new ideas for your organization

Community is the Secret Behind Canada’s Fast-Growing Coldest Night Fundraiser

You can learn more about Coldest Night’s success during a free April 13 webinar hosted by Peer-to-Peer Fundraising Canada. Brian Carney will discuss the campaign’s growth and share insights with fellow P2P fundraisers.

The New Annual Fund – Turning a Campaign into Campaigners

Original Broadcast Date: March 29, 2016 In response to viewer feedback, public broadcasting station, KLRU, decided to test whether a digitally-driven, supporter-powered campaign could enhance — or even replace — their long-standing on-air membership drive. Learn how the experiment paid off: what worked, what they learned, and how they are moving forward to combine traditional marketing […]

Webinar Recording: The New Annual Fund – Turning a Campaign into Campaigners

Webinar originally aired on March 29, 2016 In response to viewer feedback, public broadcasting station, KLRU, decided to test whether a digitally-driven, supporter-powered campaign could enhance — or even replace — their long-standing on-air membership drive. Learn how the experiment paid off: what worked, what they learned, and how they are moving forward to combine […]

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Pre-Conference Workshop Presentations

Pre-conference Workshop Presentations: Peer-to-Peer Fundraising 101: What You Need to Know –Whether you’re new to peer-to-peer fundraising or looking to improve your understanding of the fundamentals, this session will give you the insights and tools you need to improve your programs. Employing a straightforward yet sophisticated approach, Laurie Schaecher and Sara Jo Malinske from Plenty will take […]

Derrick Feldmann: Give Your Fundraisers Something to Believe

Derrick Feldmann, author of Social Movements for Good, challenges peer-to-peer fundraisers to inspire their supporters to become true believers who see their participation in P2P campaigns as part of a larger movement for good.