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Marcie Maxwell

Is Movember’s Mustache Campaign the Victim of Own Success?

Is Movember on the wane? The Guardian seems to think so. The British news organization notes that the mustache-growing peer-to-peer campaign is

Filed Under: Peer-to-Peer Fundraising in the News

Central Asia Institute Launches New P2P Campaign

The Central Asia Institute this week announced a new peer-to-peer campaign called HER: Help. Educate. Rise., which will benefit girls and women in

Filed Under: Peer-to-Peer Fundraising in the News

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Creating Events as an Experience

Original Broadcast Date: October 29, 2015 Nicole Dolan, Director of Out of Darkness Walks for the American Foundation of Suicide Prevention and

Filed Under: Fundraiser Recruitment & Retention, Increasing Fundraising, Program Management, Webinar Recordings, Webinars

Webinar Recording – Creating Events as an Experience

Webinar originally aired on October 29, 2015 Nicole Dolan, Director of Out of Darkness Walks for the American Foundation of Suicide Prevention and

Filed Under: Access, Webinar Recording

Community Is The Key to Out of Darkness Walks’ Impressive Growth

The American Foundation of Suicide Prevention's Out of Darkness Walks are proving that the traditional walk-a-thon still has a place at the

Filed Under: Peer Review Tagged With: American Foundation for Suicide Prevention, Nicole Dolan, Out of Darkness Community Walks, walk, webinars

Starting a Peer-to-Peer Campaign? Answer This Crucial Question First

Before you activate your first peer-to-peer fundraising campaign, you need to have a plan. After all, successful peer-to-peer fundraising campaigns

Filed Under: Peer Review Tagged With: Cupid's Undie Run, Essential Guide to Peer-to-Peer Fundraising, fundraising goals, getting started, peer-to-peer fundraising, resources

How the Fearless Challenge Is Driving New Donors to the Canadian Cancer Society

Independent fundraising is one of the fastest-growing peer-to-peer program formats. But independent campaigns have some important differences from

Filed Under: DIY Fundraising, Peer Review Tagged With: Canadian Cancer Society, do-it-yourself, Fearless Challenge, peer-to-peer fundraising, Sue Dalos

How to Activate Your P2P Participants Through E-Mail

E-mail is a great tool for motivating your supporters to raise money and become active ambassadors for your cause. But many peer-to-peer campaigns

Filed Under: Peer Review

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