The American Heart Association, producer of America’s largest peer-to-peer fundraising program, was honored as the 2024 Organization of the Year by the Peer-to-Peer Professional Forum.
PEER REVIEW BLOG Scott & Katy Freitag Named Winners Of 2024 Cash, Sweat & Tears Award A five-year personal fight against prostate cancer has not stopped Scott Freitag from mounting an extraordinary fundraising campaign for…
PEER REVIEW BLOG How Have P2P “Back-to-Basics” Strategies Evolved Are you still asking your staff to pick up the phone and call their team captains and top fundraisers? Do they find it frustrating that they…
PEER REVIEW BLOG Hope Is Not A Strategy… Or Is It? A frequent question we’ve received lately is “How will the 2024 presidential election impact peer-to-peer fundraising?” Undoubtedly, our supporters will be bombarded by negative…
PEER REVIEW BLOG What Do The Top P2P Programs Have In Common? Has your leadership team ever looked at the list of the P2P Top 30 programs and wondered… What are they doing that we…
PEER REVIEW BLOG What Can We Learn From Taylor Swift, Beyoncé & Barbie? Taylor Swift, Beyoncé, and Greta Gerwig – this summer’s “rock stars of gathering” – were the subject of a recent must-read blog post by…
PEER REVIEW BLOG Is Your Staff Ready For The Fall Event Season? Whether your community has already headed back to school or you are still counting down the final weeks of summer, there’s no doubt that it is officially back-to-school season.…
PEER REVIEW BLOG The Ups & Downs Of The Spring 2023 Event Season We recently reached out to the programs that participated in our 2022 benchmarking study for an update on their progress in mid-2023.…
PEER REVIEW BLOG Is P2P The Key To Donor Acquisition? In today’s hyperconnected world of social media influencers and online reviews, the endorsement by a friend or family member can often be a deciding factor…