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Peer Review

Walk to End Alzheimer’s Campaign Wins Fundraising Success Award

An Income Triggered Email Campaign created by Turnkey Promotions on behalf of the 2011 Alzheimer's Association Orange County Walk to End Alzheimer's

Filed Under: Charities, Industry Coverage, Industry Players, Strategy

10 Best Practices for Matching-Gifts Success

At Blackbaud's annual bbcon earlier this week, Blackbaud Chief Scientist Chuck Longfield gave an overview of matching gifts and provided best

Filed Under: Best Practices, Resources

Pack Walk movement promotes community humane education programs for Cesar Millan Foundation

Pack leaders, Cesar Millan and Scooby-Doo, accompanied by an estimated ten thousand friends and supporters, gathered at the National Mall for the “One

Filed Under: Charities, Emerging Trends, Industry Coverage, Industry Players

Study Shows ‘Thon’ Programs Offer Powerful Benefits for Corporate Sponsors

Of the top 25 properties that created strong emotional connections with sponsors, 24 were charities Demonstrating value and return on investment

Filed Under: Emerging Trends, Industry Topics, Peer-to-Peer Fundraising in the News

Why Can’t We Sell Charity Like We Sell Perfume?

What if we let philanthropies operate like businesses? Let them pay for talent, advertise aggressively to build market share—even build a stock market

Filed Under: Emerging Trends, Industry Coverage, Industry Players, Peer-to-Peer Fundraising in the News

New App Enables Individuals to Earn Corporate Sponsorship for Charity by Walking, Running or Biking

Launched in June 2012, Charity Miles is an iPhone/Android app that empowers individuals to earn corporate sponsorships for charity by walking, running

Filed Under: DIY Fundraising, Emerging Trends, Industry Coverage, Industry Players, Strategy

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