How to Attract and Keep High-Value Donors

Original Broadcast Date: November 3, 2016 Five years ago, AIDS/LifeCycle had about 100 participants in its annual 7-day bike ride from San Francisco to Los Angeles who raised more than $10,000. Today, that number totals more than 350.  Greg Sroda, the event’s former senior director, recently took on a new role as Chief Operating Officer of […]

Give Supporters Fundraising
Options They’ll Love

Original Broadcast Date:  October 18, 2016 Learn how the Epilepsy Foundation has augmented their walk series with a variety of peer-to-peer fundraising options that allow their supporters to unleash their fundraising creativity in support of the organization. These include unique fundraisers, like Lemonade for Livy (that has become an international awareness and fundraiser with kids), the fast-growing Athletes […]

Stewarding Your DIY Donors

Original Broadcast Date: October 6, 2016 As do-it-yourself fundraising campaigns grow in popularity, nonprofits are quickly learning that these campaigns can’t achieve success by following the traditional donor-stewardship playbook. Since they aren’t built around fixed events, do-it-yourself campaigns follow different rules. To be successful, nonprofits need to take innovative approaches to help DIY participants create their […]

Fundraising Playbook – Training Your P2P Staff for High Performance

Original Broadcast Date:  September 28, 2016 Does this describe your organization? Craving training and support Doing more with less Trying to determine org structure Seeking efficiencies Needing motivation Hoping for stronger team communication and collaboration Listen as The ALS Association’s Kristin McLaughlin and ACG, Inc.’s Rachel Armbruster share key strategies to unite staff and increase […]

Transform Your Sponsorship Approach

Original Broadcast Date:  July 14, 2016 Do you feel a rush of anxiety when planning on explaining a sponsorship revenue gap to your board? Are you sending the same worn-out old proposal to every sponsor? You know the one… the proposal that’s been patched together from sections out of the last seven proposals that didn’t get […]

Master Class: Retaining Your P2P Fundraisers

Original Broadcast Date: July 13, 2016 Eager to boost your peer-to-peer program’s performance? There are many factors, of course, but one key factor is retention! You work hard to acquire new participants, but it can be hard to keep them involved. Donna Wilkins, CEO and Founder of Charity Dynamics will share a tactical guide to participant […]

Independent Fundraising Events in the Real World

Original Broadcast Date:  June 14, 2016 Nonprofits of all sizes and missions are looking to Independent Fundraising Events (IFEs) to expand their fundraising reach. But, even though one of the appeals of IFEs is that volunteers create and manage the events — requiring less time and money than nonprofit-led events, the nonprofit still has a significant […]

Knock Your DIY Acquisition out of the Park

Original Broadcast Date:  May 25, 2016 So you built a DIY program – now they will come? Wrong. You need to actively acquire supporters! Whether you are just starting out or want to put some oomph into current efforts, this webinar recording is for you! In less time than it takes to buy crackerjacks at […]

The New Annual Fund – Turning a Campaign into Campaigners

Original Broadcast Date: March 29, 2016 In response to viewer feedback, public broadcasting station, KLRU, decided to test whether a digitally-driven, supporter-powered campaign could enhance — or even replace — their long-standing on-air membership drive. Learn how the experiment paid off: what worked, what they learned, and how they are moving forward to combine traditional marketing […]

Gifts Don’t Motivate Fundraisers

Original Broadcast Date: February 9, 2016 Do you find that hard to swallow? Do you flat out disagree? Join Katrina VanHuss, Turnkey CEO, on February 9th as she discusses this hot topic with Taly Fantini, Director of National Signature Events for ALS, and Otis Fulton, Turnkey psychologist. The idea that gifts motivate fundraising is like the idea […]