Original Broadcast Date: April 24, 2019 A Peer-to-Peer Fundraising Office Hours Webinar Join us for this edition of Office Hours, highly-interactive quarterly webinars in which peer-to-peer fundraising experts share a short presentation on the topic of the day and then spend the bulk of the hour answering your questions. Creating memorable event experiences and programs […]
Creating a DIY Complement to a Signature Program
June 20, 2019
Original Broadcast Date: June 20, 2019 The growth of Covenant House’s signature Sleep Out program was being limited by the physical need to host the events at Covenant House sites and high fundraising minimums. With the creation of Sleep Out America, a DIY version of the program, the group found itself with an acquisition and […]
Success Strategies: North America’s Fastest-Growing P2P Campaigns
June 13, 2019
Original Broadcast Date: June 13, 2019 Peer-to-peer campaigns throughout the United States and Canada saw strong results in 2018, according to the annual P2P Fundraising Thirty survey. But for a select group of organizations, revenues have been growing at a particularly robust rate. Children’s Miracle Network Hospitals’ Dance Marathon and Extra Life campaigns, Memorial Sloan […]
Increase Your Retention Rates With Better Event Experiences
December 18, 2018
Original Broadcast Date: December 18, 2018 It’s hard to attract people to take part in your peer-to-peer fundraising campaigns. It’s even harder to keep them coming back. But it can be done if you create events that stand out and make your participants feel special. Hear from leaders at Autism Speaks and the March of Dimes […]
Generation Z: P2P Fundraising’s Next Frontier
August 16, 2018
Original Broadcast Date: August 16, 2018 Move over, millennials. A new generation is entering adulthood and is about to put its own unique stamp on peer-to-peer fundraising. Generation Z — the moniker used to describe the generation of people born between the mid 1990s and mid 2000s — is starting to enter the work force […]
Team Captain Confidential
Insights from a P2P Fundraising All-Star
June 21, 2018
Original Broadcast Date: June 20, 2018 Team captains are crucial to the success of proprietary peer-to-peer fundraising campaigns. An excellent team captain can help recruit participants, push team members to raise money, and build camaraderie that inspires team members to come back from future events. The challenge, of course, is attracting strong captains and giving them […]
Moves Management for P2P Fundraising
October 26, 2017
Original Broadcast Date: October 26, 2017 Moves management strategy has helped AIDS/LifeCycle become one of the nation’s fastest-growing single-event fundraising campaigns. Now you can learn how to employ moves management — a fundraising strategy that involves taking a series of actions, or moves, to help attract donors, build relationships with those donors, and cultivate them […]
DIY Fundraising: Its Promise and Perils
March 28, 2017
Original Broadcast Date: March 28, 2017 Nonprofits across North America are experimenting with ways to inspire their supporters to create their own fundraising campaigns — and are investing in technology and marketing to make it easier for these do-it-yourself fundraisers to succeed. But recent research by the Peer-to-Peer Professional Forum has found that many nonprofits aren’t […]
How to Attract and Keep High-Value Donors
November 3, 2016
Original Broadcast Date: November 3, 2016 Five years ago, AIDS/LifeCycle had about 100 participants in its annual 7-day bike ride from San Francisco to Los Angeles who raised more than $10,000. Today, that number totals more than 350. Greg Sroda, the event’s former senior director, recently took on a new role as Chief Operating Officer of […]
Stewarding Your DIY Donors
October 6, 2016
Original Broadcast Date: October 6, 2016 As do-it-yourself fundraising campaigns grow in popularity, nonprofits are quickly learning that these campaigns can’t achieve success by following the traditional donor-stewardship playbook. Since they aren’t built around fixed events, do-it-yourself campaigns follow different rules. To be successful, nonprofits need to take innovative approaches to help DIY participants create their […]
