DIY Fundraising: Its Promise and Perils

Original Broadcast Date: March 28, 2017 Nonprofits across North America are experimenting with ways to inspire their supporters to create their own fundraising campaigns — and are investing in technology and marketing to make it easier for these do-it-yourself fundraisers to succeed. But recent research by the Peer-to-Peer Professional Forum has found that many nonprofits aren’t […]

How to Attract and Keep High-Value Donors

Original Broadcast Date: November 3, 2016 Five years ago, AIDS/LifeCycle had about 100 participants in its annual 7-day bike ride from San Francisco to Los Angeles who raised more than $10,000. Today, that number totals more than 350.  Greg Sroda, the event’s former senior director, recently took on a new role as Chief Operating Officer of […]

Stewarding Your DIY Donors

Original Broadcast Date: October 6, 2016 As do-it-yourself fundraising campaigns grow in popularity, nonprofits are quickly learning that these campaigns can’t achieve success by following the traditional donor-stewardship playbook. Since they aren’t built around fixed events, do-it-yourself campaigns follow different rules. To be successful, nonprofits need to take innovative approaches to help DIY participants create their […]

Master Class: Retaining Your P2P Fundraisers

Original Broadcast Date: July 13, 2016 Eager to boost your peer-to-peer program’s performance? There are many factors, of course, but one key factor is retention! You work hard to acquire new participants, but it can be hard to keep them involved. Donna Wilkins, CEO and Founder of Charity Dynamics will share a tactical guide to participant […]

The 2015 Peer-to-Peer Fundraising Year in Review and Forecast

Original Broadcast Date: December 9, 2015 Join Plenty CEO Jeff Shuck and a few special guests – including Lance Slaughter, Chief Chapter Relations and Development Officer for The ALS Association  – for an engaging look back at the year in peer-to-peer, the highlights, the low-lights and our forecast on what 2016 has in store. We’ll recap […]

7 Genius Email Marketing Tips to Recruit Participants and Fire Up Your Fundraisers

Original Broadcast Date: September 10, 2015 This insider insights webinar will supercharge your email marketing with the latest tested and scientifically-backed email marketing tips. Learn how to fire up your fundraisers and persuade more participants to register for your event. In this webinar you’ll learn: What moves your email readers to take action? (and what turns them off) A […]

Bringing Back Your Best Fundraisers

Original Broadcast Date: July 28, 2015 For most peer-to-peer fundraising professionals, recruiting new participants isn’t the biggest challenge. It’s getting them to come back. Listen in and pick up valuable lessons on retaining participants from the people behind the St. Baldrick’s Foundation’s “brave the shave” events. This children’s cancer research organization has made an art of […]

Make Mobile Work for Your P2P Program

Original Broadcast Date: April 29, 2015 Mobile devices are a vital part of your personal communications. But if you’re like most peer-to-peer fundraisers, you aren’t yet incorporating mobile messaging into your interactions with supporters and volunteers. Join the Peer-to-Peer Professional Forum and experts from World Vision to learn how more effectively engage with your supporters on […]

How to Build Engagement and Raise More Money Through Social Media

Original Broadcast Date: Wednesday, March 11, 2015 Social networks offer peer-to-peer fundraisers an array of low-cost tools to engage our supporters in new ways and enlist volunteers to raise more money on our behalf. But as these networks evolve, it’s often difficult to keep track of the latest trends and understand how we can best use […]

Insider Insights Webinar: Billy Starr, founder of the Pan-Mass Challenge

Original Broadcast Date: November 12, 2014 The Pan-Mass Challenge (PMC) bike-a-thon raises more money for charity than any other single athletic fundraising event in the country – $41 million in 2013 and $455 million since 1980 for adult and pediatric cancer care and research at Dana-Farber Cancer Institute (DFCI) through the Jimmy Fund. The PMC uses a “100% model” […]