Considering A/B testing for your event, campaign or outreach tactic? Wondering what A/B testing is? A process for improvement rooted in A/B
Gina Butler – Vice President, Peer to Peer, Covenant House
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Wendy Folk Vizek – Director, Walk to End Alzheimer’s
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How to eliminate the zero dollar fundraiser
What's shocking to most nonprofits in the peer-to-peer fundraising space is how many event participants they have registered who don't raise a penny.
Peer-to-Peer Fundraising Strategy: Using Birthdays to Raise Money
An early leader encouraging supporters to give up their birthdays to raise money for water-related projects was charity: water. The organization’s
Ask An Expert: Event Planning
Expert advice from Patrick Riley, vice president/account director, Event 360. Patrick has more than 15 years of experience in event planning,
Christie Madsen – Director of National Event & Brand Campaigns, Make-A-Wish Foundation
Featured July 2014 Name: Christie Madsen Title: Director of National Event & Brand Campaigns, Make-A-Wish Foundation Location:
Ask An Expert: Email Marketing
Expert advice from Mandy O'Neill, chief strategist and founder, ConnectedNonprofit. Mandy is a 13-year veteran of using online tools including
Todd Setter – National Director, Run/Walk Series, Colon Cancer Alliance
Featured June 2014 Name: Todd Setter Title: National Director, Run/Walk Series (Colon Cancer Alliance) Location: Washington, DC Number of