Deep Dive Into The 2023 P2P Top 30 & Benchmarks

The Peer-to-Peer Professional Forum’s annual study of North America’s largest P2P programs revealed a third year in a row of positive revenue growth – 3.2% in the U.S. and 8.9% in Canada – as well as new trends in participation and fundraiser activation.

This 45-minute webinar where we will share highlights from the Top 30 US & Canadian programs and discuss new benchmarking data from 130+ participating programs to help you assess and improve your program’s performance in 2024.

Key data points include:

This webinar recording is free to P2P Forum Members or $99.



Marcie Maxwell

Managing Director, Peer-to-Peer Professional Forum

Marcie Maxwell is the Managing Director of the Peer-to-Peer Professional Forum. Marcie joined the P2PPF team in 2021 after 15+ years as a front-line fundraiser, national events & campaign director and fundraising consultant. She started her career in fundraising with 10+ years at St. Jude Children’s Research Hospital, where she ran local fundraising events, managed national volunteer partnerships and launched their national walk program. She then spent 5+ years as the Director of Chapter Fundraising Events with Make-A-Wish America, where she provided strategy, support & training to 60 chapters on the full event portfolio – walks, school fundraising, an endurance hiking program and galas & social events. In her most recent role at Charity Dynamics, she partnered with clients to provide strategic guidance and analysis to help them optimize and grow their peer-to-peer fundraising events & campaigns. She holds a bachelor’s degree in Mass Communication from Louisiana State University and a master’s degree in Ethical Leadership from Christian Brothers University. She resides in Memphis, TN.