No matter where you looked over the past two weeks, peer-to-peer fundraising was drawing big headlines. The trade media -- as well as a number of
Finding and Reaching Your Audience in a Digital Age
If you don't know your audience, it's difficult to build an effective peer-to-peer fundraising campaign, says Jim Hennessey, director of consumer
Gap Between P2P Goliaths and Davids Shrinks
Increased competition and better tools have helped smaller peer-to-peer programs become more effective, The Nonprofit Times reports. The report,
Smaller Charity Walks See Gains; Big Events See Declines
Many of the nation's largest peer-to-peer fundraising programs have seen their revenues decline over the past decades while a number of smaller,
Relive the Best Moments from #P2PForum16
Peer-to-peer fundraisers recently gathered at the 10th annual P2P Professional Forum Conference for two days of insights and ideas. They also took
More Charities See Significant Revenue From Peer-to-Peer Fundraising
While some of the nation's largest peer-to-peer fundraising events — runs, walks, and rides among them — are struggling to compete with newer,