P2P Walks Aren’t Dead Yet: Here’s Why

To borrow from Mark Twain, “Reports of the death of the fundraising walk are greatly exaggerated.”

P2P Fundraising Success Comes From Ceding Control to Supporters

By staying out of the way, Parkinson Canada has empowered its supporters to raise $700,000 on its behalf.

Does Your P2P Campaign Have a Purpose?

Before you begin a P2P fundraising campaign, it’s important to take a step back and ponder an important question.

P2P Video Library: How Video Can Support a Crowdfunding Campaign

How a health charity used video to raise more than $140,000 through a crowdfunding campaign.

Use Rituals to Reward Your Best Fundraisers

When a volunteer decides to raise money for St. Baldrick’s Foundation, she is making a very personal and visible commitment to the charity. Not only is she agreeing to donate and raise money, she’s agreeing to shave her head. Rather than simply saying thank you, St. Baldrick’s rewards its most fervent fundraisers through a unique […]

Michael J. Fox Foundation Takes Endurance Challenge on the Road

Endurance fundraising is known for providing inspirational stories, but few endurance fundraisers have achieved what Sam Fox did in honor of his mother back in 2011. Fox — whose mother was diagnosed with Parkinson’s Disease in 2004 — ran the entire length of the Pacific Crest Trail in just 65 days to raise awareness and […]

The Great Overhead Debate: The 100 Percent Model and Peer-to-Peer Fundraising

Your charity has an overhead rate of 5 percent and clearly spells out what it uses that money for and why it’s important to your operations. A similar charity has an overhead rate of 25 percent, but says that a major donor has already paid for its overhead costs. As a result, it tells prospective peer-to-peer […]