Original Broadcast Date: April 11, 2017 Stories raise more than twice as much as statistics alone, according to a Psychology of Giving study out of Stanford. And your peer-to-peer event emails are the perfect vehicle for telling those stories. Learn how to get more registrations and donations using storytelling in your peer-to-peer event emails. Download presentation […]
The 3 Must-Have Stories for Your P2P Marketing Program
April 11, 2017
Get access to a free worksheet that will help you tell better stories with your P2P marketing materials.
3 Questions at the Heart of Peer-to-Peer
April 4, 2017
Answer these important questions before you launch your next peer-to-peer fundraising program.
DIY Fundraising: Its Promise and Perils
March 28, 2017
Original Broadcast Date: March 28, 2017 Nonprofits across North America are experimenting with ways to inspire their supporters to create their own fundraising campaigns — and are investing in technology and marketing to make it easier for these do-it-yourself fundraisers to succeed. But recent research by the Peer-to-Peer Professional Forum has found that many nonprofits aren’t […]
Webinar Recording: DIY Fundraising: Its Promise and Perils
March 28, 2017
Webinar originally aired on March 28, 2017 Nonprofits across North America are experimenting with ways to inspire their supporters to create their own fundraising campaigns — and are investing in technology and marketing to make it easier for these do-it-yourself fundraisers to succeed. But recent research by the Peer-to-Peer Professional Forum has found that many […]
Peer-to-Peer Takes Center Stage in Nonprofit Trade Press
March 21, 2017
Peer-to-Peer fundraising has taken center stage in the nonprofit trade press this month, as a number of prominent news outlets have offered coverage of the latest Peer-to-Peer Fundraising Thirty survey.
Rallybound Roundup: DIY Is Where It’s At
March 14, 2017
In its roundup of the recent Peer-to-Peer Professional Forum annual conference, the mobile fundraising company Rallybound offers some interesting takeaways on the recent explosion in Do-It-Yourself Fundraising. DIY offers promise for many organizations that are looking for new ways to engage supporters, but these organizations also face questions about how to convert DIY donors into […]
Charity Athletic Events Decline in Revenue for 4th Straight Year
March 6, 2017
Fundraising walks, runs and bike rides continue to be big moneymakers for many nonprofits — but these events are not raising as much as they once did, reports The Chronicle of Philanthropy (subscription required). The Chronicle, citing data from the recently released Peer-to-Peer Fundraising Thirty, notes that revenues for the 30 largest peer-to-peer fundraising campaigns […]
Large Event Campaigns Continue to Struggle
March 6, 2017
The nation’s largest peer-to-peer fundraising programs faced another difficult year in 2016, with revenues for the 30 largest programs dropping by $40 million to $1.53 billion, reports the Nonprofit Times. The Nonprofit Times report, which cites data from the recently released Peer-to-Peer Fundraising Thirty, notes that the growth of so-called do-it-yourself campaigns — which give […]
Top P2P Campaigns Decline for 4th Straight Year
March 6, 2017
Revenues for the 30 largest peer-to-peer fundraising programs declined for the fourth-straight year, reports Nonprofit Pro.