Original Broadcast Date: April 11, 2017
Stories raise more than twice as much as statistics alone, according to a Psychology of Giving study out of Stanford.
And your peer-to-peer event emails are the perfect vehicle for telling those stories.
Learn how to get more registrations and donations using storytelling in your peer-to-peer event emails.
You’ll discover the four types of stories that convert into registrations and donations with Mandy O’Neill of ConnectedNonprofit.
Mandy will also give you the proven “storytelling formula” that convinces people to take action – that you can use again and again for consistent results.
Mandy O’Neill, Chief Strategist & Founder for ConnectedNonprofit, is a 14-year veteran of using online tools including websites, email, social media, and mobile technologies to build targeted digital relationships for nonprofit organizations and individuals. A veteran of peer-to-peer fundraising, andy speaks, blogs, trains, and provides creative direction for nonprofit organizations to achieve well-defined, high value goals using online tools.
PRICE: $99 or free for Peer-to-Peer Professional Forum Members
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