Are You Ready for #P2P15?


The Ice Bucket Challenge has put peer-to-peer fundraising at the top of the minds of nonprofit leaders and board members around the world.

But other than raising expectations for and awareness about peer-to-peer fundraising, what has the Ice Bucket Challenge done to change the way peer-to-peer practitioners approach their work?

This week in Orlando, peer-to-peer fundraisers will explore the post-Challenge landscape — with the goal of both learning lessons from the viral sensation and setting the right expectations for their work moving forward.

Lance Slaughter, Chief Chapter Relations and Development Officer for The ALS Association, the organization that received more than $115-million in donations as a result of the Ice Bucket Challenge, will provide the closing keynote — discussing the lessons his nonprofit has learned from its association with the challenge.

Slaughter will be joined by a number of other peer-to-peer leaders, including:

* Jeromy Adams, of Children’s Miracle Network Hospitals, who will discuss his organization’s success in raising money through video gaming.

  Kate Van de Peer, Steptember campaign manager for the Cerebral Palsy Alliance in Australia, will shares lessons learned from her initiative as well as other Aussie inventions such as Dry July and Febfast.

* David Hessekiel, president and founder of the Peer to Peer Professional Forum, will release the results of the Peer to Peer Fundraising Thirty, an exclusive look at the 2014 fundraising results at the 30 largest peer-to-peer programs.

Share your thoughts — and follow the insights of your peers — on Twitter using the hashtag #P2P15.