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5 Rules for Building a Successful P2P Social-Media Campaign

Facebook, Instagram, and other social networks offer limitless opportunities for peer-to-peer fundraisers to engage their supporters and raise more

Filed Under: Best Practices, Peer Review, Uncategorized Tagged With: social media, Stephen Siller Tunnel to Towers Foundation

How to Infuse ‘Matterness’ Into Peer-to-Peer Fundraising

By Allison Fine What would you do with an extra $100 million? That was the happy problem facing the ALS Association after this summer’s

Filed Under: Emerging Trends, Peer Review, Strategy Tagged With: Allison Fine, ALS Association, Ice Bucket Challenge, peer-to-peer fundraising, social media, storytelling

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