Collegiate P2P Fundraising: Insights from UP 4 THE FIGHT

Original Broadcast Date: September 29, 2015

Listen to an in-depth discussion with the Elizabeth Glaser Pediatric AIDS Foundation’s Sydney Van Horn on how technological and marketing changes led to dramatic improvements in the UP 4 THE FIGHT collegiate dance marathon program.

In this webinar you’ll learn:

  • What the current collegiate fundraising landscape looks likeIMG_8877
  • The importance of aligning your program goals with your selection of an online fundraising platform
  • The process of a proper technical evaluation and what features to look for
  • Where the future of fundraising is moving for nonprofit professionals, supporters and donors


Sydney Van Horn is the Associate Officer of Development at the Elizabeth Glaser Pediatric AIDS Foundation, managing and advising the collegiate and community event fundraising program at the Sydney Van Horn Headshot organization. She has worked at EGPAF for three years, but has been supporting the fight against pediatric HIV/AIDS for over seven years, as she participated in EGPAF’s Dance Marathon program at UCLA as an undergraduate student. Sydney went on to graduate and work for the cause she was most passionate about, managing the fundraising program she used to participate in as a student. She lives in Baltimore, MD and you will find her running at 6AM most mornings.

JoeMageeHeadshotJoe Magee is the Vice President of RallyBound, which provides social fundraising software to nonprofits. He has helped organizations such as TED, Kaiser Permanente and AOL implement digital initiatives aimed at solving problems and making an impact.

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